I have never done a triathlon, but it is something I would love to do. I did a marathon last year, and I’m doing tough mudder this year. Perhaps I should do one the year after!
For my current project we advertise mainly directly to surgeons and vets, because they are the ones that will be using our product. But for people working in other areas, like fighting arthritis, a triathlon could be a great way to increase awareness. People would be encouraged to find out more about the problem, and hopefully to raise money to help the research.
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